I can honestly say there’s only a few people who I really admire. Carl Daikeler, the CEO of Beachbody, is one of them. His vision of ending the trend of obesity and chronic diseases brought about from bad lifestyle choices and eating habits is something I can put my whole being behind. I am a true believer in his ideas. Several years ago, he and Jon Congdon introduced a novel concept to the health and fitness industry–produce exercise programs that actually work because they require effort, not magic pills, quick-fixes, gadgets, or excuses.
Before Beachbody, the health and fitness landscape was populated with frauds and hucksters who promised you magical results from a bottle of pills while you didn’t have to do anything except sit on your couch. Beachbody turned that phony model on its head for good and told you the truth–you can only get great results through consistent hard work. They backed it up by creating programs such as P90X that were asskickers. Imagine that, a health company that promoted hard work and sound nutrition. No false guarantees or gimmicks. Thanks to Beachbody’s innovative approach, the likes of Suzanne Summers and her Thighmaster contraption and Tony Little have almost become extinct. We who value true health and fitness are better off thanks to Beachbody’s founding vision. I am grateful to Beachbody because my life has been changed for the better.
To learn more about Carl Daikeler and Jon Congdon, read the full article from electronicRETAILER here. You might also be surprised to learn how First Lady Michelle Obama stays in shape. Hint: It’s Beachbody’s top-selling product that has an “X” in its name.